Sarah Elphick
Head of Marketing @Superior Wellness
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WORK HISTORY
Head of Marketing @Superior Wellness
Chesterfield, GB
Superior Wellness is the world’s fastest growing hot tub manufacturer. Our vision is to be the world market leader in hot tubs and swim spas, offering a global choice of high quality products and commended for our focus on wellness and best in class customer experience. My role is to develop and deliver the marketing and brand strategy to help the business transform and grow and reach our vision. Leading the marketing team to ensure all sales and marketing messages are aligned across all channels. The team are responsible for email/SMS marketing, transactional/automation programmes, design, video and photography, paid search, brand, direct marketing, website development and content, loyalty, CRM, SEO, social media, PR, comms and partnerships.
EDUCATION
Northumbria University
2:1 BA (hons), Travel and Tourism Management
Cambridge Marketing College
CIM Professional Post-graduate Diploma in Marketing, Marketing
CIM | The Chartered Institute of Marketing
Professional Diploma in Marketing, Marketing
ABOUT SARAH ELPHICK
Experienced Head of Marketing and Sales with a demonstrated history of working in the leisure, travel & tourism industry. Skilled in Sales, Direct Marketing, CRM, Brand, Innovation, Customer Research, Team Management, Partnerships, Social Media, Email Marketing, PR, and managing a Contact Centre. Strong business development professional with a CIM Professional Post-graduate Diploma in Marketing from Cambridge Marketing College. I am currently the Head of Marketing at Superior Wellness; the world\'s fastest growing hot tub manufacturer. Our vision is to be the world market leader in hot tubs and swim spas, offering a global choice of high quality products and commended for our focus on wellness and best in class customer experience. Our brand values are quality, choice, care and innovation. This is our focus every day to the highest standard. Everything we do is beyond expectations. From our square foot head office, warehouse and distribution centre in Chesterfield, we can stock up to hot tubs, We work with over 300 partners across the UK, Europe and the USA serving thousands of customers worldwide. We pride ourselves on the close relationships we have built with our partners – we work as one team. Our portfolio includes Platinum Spas, AquaSolus, Thermals Spas by Superior Wellness, Be Well, California Spas, Online range, Vacation Range and OEM. Plus brand new for 2023 Chill Tubs and Hekla Saunas.
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