Sarah-Beth Hammerton
Head of Marketing @EDT
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WORK HISTORY
Head of Marketing @EDT
Learning to change the world: edt\'s purpose is to increase the life chances of individuals by improving education and skills outcomes. Our team operates globally and has worked in over 100 countries, continuing to deliver evidence-led education and skills programmes with meaningful, lasting impact. We partner with governments and organisations around the world to make the best global practices work in a local context.Strategic leader responsible for shaping and delivering a high-impact, organisation-wide marketing strategy that supports edt’s growth, positioning, and long-term mission, with accountability for the direction, quality, and performance of our marketing function. Overseeing brand strategy, campaign development, content, digital marketing and audience engagement, and acting as a trusted adviser to the executive team to ensure that marketing contributes meaningfully to income generation, reputation building, and strategic influence across global markets.
EDUCATION
Cambridge Marketing College
Level 6 CIM Marketing and Business Development, Marketing
ABOUT SARAH-BETH HAMMERTON
I lead the marketing function that supports the global not-for-profit organisation, edt, in improving life chances through education and skills outcomes. I look after the development and execution of our marketing strategy and budget, managing marketing campaigns and activities, and fostering compelling content for different channels, events and audiences.I take pride in high-quality and impactful marketing communications and events that showcase the organisation\'s expertise, impact, and value proposition. I have proudly refreshed the organisation\'s brand identity with consistency across all platforms and regions, and supported the business development and programme delivery teams with effective marketing tools and advice. I hold a CIM Level 6 certificate in Marketing and Business Development, and a CIPD certification in People Management Skills. I am passionate about using my creative, analytical, and leadership skills to enable opportunities and growth for the organisation and its stakeholders.
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