Sanj Mitra

Senior Brand Manager @SMOORE

GB

As a Brand Manager at Vaporesso, I lead the strategic development and execution of brand initiatives, ensuring that each campaign reflects our commitment to innovation, quality, and customer satisfaction. Currently, I am focused on driving the success of Dojo, our latest cutting-edge device that has rapidly become a top-seller in the vaping industry.With Dojo, we’ve created a user-friendly vaping experience that combines advanced technology with sleek design, setting a new benchmark in the market. My role includes overseeing brand positioning, crafting compelling messaging, and executing multi-channel marketing campaigns to ensure Dojo resonates with its target audience.In addition to marketing efforts, I work closely with our distributors to ensure Dojo reaches the masses, expanding its presence in global markets. By building strong relationships with distribution partners, I help optimize the product’s availability and visibility across regions, ensuring it meets demand and drives growth.At Vaporesso, I’m passionate about delivering outstanding customer experiences, leveraging data-driven insights to continuously optimize brand strategies, and collaborating with internal teams and external distributors to fuel the success of Dojo. My experience in brand strategy, product marketing, and distribution management enables me to effectively expand our reach and ensure our brand’s vision is consistently communicated across all touchpoints.