Sangram Keshari Swain
Marketing Manager @The Vivaan Hotel & Resort
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WORK HISTORY
Marketing Manager @The Vivaan Hotel & Resort
Karnal, IN
Revenue & Strategy: Spearheaded end-to-end marketing operations (ATL, BTL, Digital), driving a 20% revenue uplift through strategic pipeline management and data-driven lead generation.• Content & SEO Strategy: Developed a data-driven content calendar and leveraged SEO to enhance online visibility, simultaneously driving a 350%(3.5x) increase in Instagram followers.• Reputation Management (ORM): Directed ORM initiatives to resolve customer grievances, successfully elevating the property\'s digital rating from 3.7 to 4.1 stars across key review platforms.• Team Leadership: Led and mentored a cross-functional team (Content, CRM, Pre-Sales, Performance Marketing), streamlining internal workflows to reduce campaign turnaround time by ~15%.• Budget Optimization: Managed marketing P&L and forecasting, optimizing ad spend across Meta and Google platforms to maximize ROI and minimize Cost Per Lead (CPL).
EDUCATION
ICFAI Business School, Pune Official
Post Graduation Program in Management
KIIT - Kalinga Institute of Industrial Technology
B-Tech
Kalinga Institute of Industrial Technology
Bachelor of Technology - BTech
ICFAI Business School, Pune Official
Post Graduate in Programme Management
ABOUT SANGRAM KESHARI SWAIN
I am a Strategic Marketing Leader with over 13 years of experience driving brand equity…
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