Sanaz Shakib
Marketing Manager @Wesche Jewelers
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WORK HISTORY
Marketing Manager @Wesche Jewelers
Melbourne, FL, US
Develop and execute comprehensive marketing strategies to enhance brand visibility, foster customer loyalty, and drive sales in a luxury retail environment.• Manage internal marketing initiatives to engage the team, aligning them with company goals and brand vision.• Plan and coordinate all events, including in-store experiences, community partnerships, and promotional campaigns, ensuring seamless execution and memorable guest experiences.• Oversee and independently create all digital and print marketing materials, including graphic design, ensuring consistent branding and high-quality visuals across all platforms.• Analyze performance metrics to refine campaigns, improve ROI, and identify growth opportunities.
EDUCATION
California State University-Fullerton
Bachelor's degree
Saddleback College
Associate of Arts (A.A.)
ABOUT SANAZ SHAKIB
Marketing professional with 20+ years of experience across luxury retail, music, and aesthetics. I specialize in crafting engaging brand stories, driving digital marketing strategies, and blending creativity with data to create results-driven campaigns. With a background in marketing, sales, clienteling, and social media strategy, I’ve worked across diverse industries, adapting to evolving trends and consumer behaviors. Whether it’s elevating a luxury retail experience, growing an independent music store’s presence, or building a medspa brand from the ground up, I bring brands to life through strategic storytelling, content creation, and digital innovation. I’m passionate about developing marketing strategies that resonate, combining my expertise in social media, digital advertising, event marketing, and customer engagement to drive real impact. Known for my attention to detail and adaptability, I approach each project with creativity and a results-driven mindset. I’d love to connect with fellow professionals, explore new opportunities, and collaborate on innovative marketing projects!
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