Sana Sayyad
Digital Marketing Specialist @Skillomentum
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WORK HISTORY
Digital Marketing Specialist @Skillomentum
Pune, IN
EDUCATION
Sabari Vidya Peedom bharuch
Secondary school
Bharuch BVB
High School
Veer Narmad South Gujarat University (VNSGU), Surat
Bachelor of Commerce - BCom, Accounting and Business/Management
ABOUT SANA SAYYAD
Digital Marketing Skills: • Search Engine Optimization (SEO)- On Page Activities, Off Page Activities & Technical Activities : Keywords Research, Meta Tags, Alt Tags, XML Sitemaps, HTML Sitemap, Content Writing and Optimization, increasing brand visibility, Canonical Issues, image optimization, direct, And redirect. Keyword Analysis & Generation, Website Analysis, Competitor Analysis, Analysing SERP’s, Initial Site Analysis. • Off Page Activities: Page Rankings with Directory Submissions, Social Bookmarking, Forum & Quora Submission, Search Engine Submissions, Classified Ad postings, And Social Media Submission. • Social Media Optimizations : Facebook (Organic and paid ads (Facebook ad manager, branding via post engagement, brand awareness, engagement page likes And reach etc.) • LinkedIn (For branding & Strategies used for Sales LinkedIn) • YouTube (For posting of ads and analysis of channels like views, ratings, shares, like, dislikes etc). • Knowledge of E-Mail Marketing, Online Reputation Marketing, Campaign Management.• Google Ads & SEM (Search Engine Marketing). • WordPress Web Designer: Designed and developed responsive WordPress websites using modern themes and plugins. Optimized site speed, seo, and mobile performance for enhanced user experience. • Collaboration with Teams: Work with design, sales, and content teams to align marketing strategies. Optimized site speed, seo, and mobile performance for enhanced user experience. • Analytics And Reporting: Google analytics Data visualization tool, Social media analytics, Tracking engagement, Audience insights, Web Anylatics, Tracking website traffic, User behavior, and Performance metrics.• Google My Business (GMB), local listing & smart ads.• Content Writing for websites, blogs, articles, social media platforms & YouTube channels.• SEO Tools used like Google Analytics, Google Search Console, Google Broken-link checker Blogger, Google AdWords, Keyword Planner, SEMrush, Ahrefs, broken-links, Wordpress Google Ads, Meta Business Suite, Google Keyword Planner, Hootsuite, seoptimer, HubSpot, ChatGPT, Canva, And WooCommerce etc.
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