Sameer Prasad

Director Marketing @The Thirsty Crow Marketing Services

Mumbai, MH, IN
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Oct 2014 — Present

Director Marketing @The Thirsty Crow Marketing Services

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Mumbai, IN

As marketing consultant, I work with clients to develop and implement marketing strategies paving way for a propelled growth. These strategies are centered on the product & services they offer. Help create a detailed marketing plan, messaging, and identify appropriate marketing mix. Post planning work to execute and implement the tactical plan. A few of our notable clients are Salesforce, Imperva, Ingram Micro, Verizon, Dropbox, IMRB, etc. KRA’s• Consultancy & Execution in Traditional (Advertising) & New Age Marketing (Digital & Social Media Marketing)• Creative – Content Building, Designing and Development of collateral\'s and other Marketing materials • Execution – Event Management & Tele-calling Lead Generation, Audience Acquisition, etc.• Print & Production

EDUCATION

1988 — 1989

Children's Academy, Mumbai

SSC

1989 — 1995

University of Mumbai

Bachelor’s Degree

2017 — 2017

HubSpot Academy

 Certified Inbound Marketing Specialist

1998 — 2000

K J Somaiya Institute of Management

Master of Business Administration (M.B.A.)

2014 — 2014

Digital Marketing Institute

Diploma in Digital Marketing

SKILLS

Social Media MarketingIntegrated MarketingB2bMarketing \Direct MarketingStrategyCrmBusiness PlanningBusiness DevelopmentCross Functional Team BuildingDigital MarketingB2b MarketingLead GenerationVendor ManagementCustomer AcquisitionProduct ManagementBusiness AnalysisGo-to-Market StrategyLeadershipEnterprise SoftwareMarketing ResearchCompetitive AnalysisBrand ManagementCross-Functional Team LeadershipPresentation SkillsMarketing StrategyMarketingDatabase MarketingB2b Marketing StrategyMarket ResearchTeam ManagementMarketing ManagementEmail MarketingDemand GenerationAccount ManagementCampaign ManagementManagementOnline MarketingMarketing CommunicationsCustomer Relationship Management (Crm)

ABOUT SAMEER PRASAD

Good marketing makes the company look smart. Great marketing makes the customer feel smart.”I am a ‘Technology Marketing’ evangelist with over 15+ years of expertise in strategizing, developing and executing B2B marketing programs. I have a solid track record in developing and implementing strategic plans aligned with organization’s objectives. I have gained exposure and cross cultural experience in handling & leading diverse functions like marketing communications, IT services / Telecom marketing, direct (enterprise and mid-market) & channel marketing (SMB), integrated marketing, demand generation, digital / inbound marketing, data analytics, brand building, program, campaign & event management, marketing operation.I have worked closely with business leaders to contribute to sales and revenue goals through metric driven marketing campaigns and programs across India and the APAC region. I do maintain a strong relationship with Media & Analyst. My foundation of marketing comes from my agency background where I worked for some of the biggest technology brands.“We are what we repeatedly do. Excellence, then, is not an act, but a habit.” – AristotleKey Skills: Leadership, Strategizing, Integrated Marketing, CRM, Digital, 360 degree Marketing (ATL-BTL), Effective Communicator & strong team player, high endurance in stress environment & ability to catalyze team for delivering their best, Strong Financial Acumen, Skilled Negotiator and Process oriented

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