Samantha Rayner
Founder @Maris Dae
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WORK HISTORY
Founder @Maris Dae
Vancouver, BC, CA
EDUCATION
HEC Paris
MBA
The University of British Columbia
MBA
McGill University
BA
SKILLS
ABOUT SAMANTHA RAYNER
Sam is a brand builder, growth strategist and creative entrepreneur on a mission to change the future of health, wellness + the planet. She is the Founder and CEO of Maris Dae, innovating skincare and supplements powered by West Coast algae. Previously, Sam co-founded Better Basics, where she launched over 100 products designed to reduce single-use plastic and scaled the business to six figures in revenue, 150 retailers, and a community of A product marketing expert, Sam has held leadership roles at lululemon, Saje Natural Wellness, and AG Care. She holds an MBA from the Sauder School of Business and teaches Brand + Product Strategy to senior marketing students at Simon Fraser University’s Beedie School of Business. Throughout her career, Sam has built cult-favourite brands that achieved record-breaking growth and cultural influence. Her philosophy: create experiences that spark connection, develop world-class products, and empower teams to thrive.
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