Samantha Partridge
Head of Marketing and Business Development @Cc2i
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WORK HISTORY
Head of Marketing and Business Development @Cc2i
Lead the strategic marketing and communications function for a digital innovation company specialising in public-sector collaboration and social impact projects- Oversee brand, communications and creative direction across multiple products and campaigns, managing a multi-disciplinary team covering social, design, content and events- Develop and implement marketing strategies that align with company and partner objectives, ensuring consistent messaging and tone across all channels- Direct insight-driven campaigns for local government and NHS partners, including AI Quit Coach — a nationally recognised WhatsApp-based smoking-cessation tool — and Contact & Connect, a community-equipment returns campaign which recovered over £1m of equipment while building public engagement- Manage reputationally sensitive communications with councils and stakeholders, ensuring accuracy, transparency and alignment with public-sector standards- Analyse and report on digital performance to optimise engagement and demonstrate measurable impact.
EDUCATION
Wildern Secondary School
13 GCSE's all A-C, English, Maths and Science
CIM | The Chartered Institute of Marketing
Introductory Certificate in Marketing, Marketing
University of the West of England
BA Hons, English Literature & Cultural Media Studies
SKILLS
ABOUT SAMANTHA PARTRIDGE
A strategic and creative marketing leader with over 15 years’ experience delivering…
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