Samantha Sherer
Marketing Lead Americas @Awin Global
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WORK HISTORY
Marketing Lead Americas @Awin Global
My remit covers planning, developing and implementing marketing strategies for Awin and its partner platform ShareASale in North America. Beyond traditional marketing initiatives like content creation, PR, events, social media and budgement management, I oversee advertorial content opportunities that generate brand awareness and qualified leads across publications like Forbes, Adweek, Bloomberg and Digiday. Additionally, I take an active role in driving large scale initiatives for Awin globally like its annual industry research report.
EDUCATION
Towson University
BS, Mass Communication - Journalism and New Media, Psychology
ABOUT SAMANTHA SHERER
Detail-oriented, data-driven marketing professional specializing in building holistic strategies that improve brand consideration and produce quality, revenue-generating opportunities. Personal vendetta against unnecessary oxford commas and use of “that” in sentences.
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