Sam Rogerson

Global Sports Marketing & Partnerships Product Specialist @lululemon

Vancouver, BC, CA

Lead the execution of athlete product and education with the Canadian Olympic and Paralympic Committees, serving as a product liaison between lululemon and external partners- Manage end-to-end logistics and coordination for athlete product delivery, ensuring a seamless, premium brand experience for both athletes and partners- Collaborate cross-functionally with the merchandising team to curate athlete product assortment, track product readiness, and align timelines with key moments- Build and maintain strong relationships with internal and external stakeholders, ensuring alignment, clear communication- Support on-site during Games as part of the Canadian Olympic Committee (COC) Mission Team, ensuring efficient distribution of athlete product and deliver a seamless athlete experience- Execute product seeding initiatives for key brand campaigns and collaborations, ensuring alignment with campaign strategy and elevated brand representation- Assort and curate custom product packages for athletes and influencer/celebrities, selecting product that best align with their individual personal style and brand identity.

Davenport University

Bachelor of Business Administration - BBA, Management

Bishop Rawstorne Church of England Academy

GCSE