Salomon Resler
Group Creative Director @Acento Advertising
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WORK HISTORY
Group Creative Director @Acento Advertising
Los Angeles, CA, US
Leads a team of copywriters, art directors, and producers in developing result-driven integrated campaigns for regional and national clients with a focus on multicultural and Hispanic markets. Contributed to 5 new business successful acquisitions. Fostered collaboration and integration among partner agencies, championing authentic representation and inclusion of multicultural segments. Clients: Wells Fargo, Mitsubishi Motors, Pollo Campero, California Tobacco Control ProgramAwards: Clio, Addys, Effies, Mercury, Telly, Wina.He has also played key roles integrating cross-cultural ideas in conjunction with general market agencies, such as Goodness Mfg, DDB, Common, M&L Partners, Duncan/Channon and BBDO.
EDUCATION
UCAB - Universidad Católica Andrés Bello
Bachelor of Arts (B.A.), Social Communication
UCLA
Writers Program
SKILLS
ABOUT SALOMON RESLER
For more than 20 years I’ve been leading and contributing to the creative development of multicultural advertising and content campaigns for brands across most categories. My background and language skills allow me to connect clients with diverse audiences. I provide them with attention-grabbing ideas, craft, and messaging that secure synergy between their goals and our culture. As a Latino communications professional, I believe that our stories are essential to the American experience and deserve to be told truthfully. Categories: Financial, Telecommunications, Automotive, Government, Non-profits, Healthcare, Retail, Leisure, Alcoholic Beverages, Restaurants, Utilities, and Entertainment. Brands: Wells Fargo, Truist, Greenlight, Verizon Wireless, Time Warner Cable, Mitsubishi, Blue Shield, Banner Health, IEHP, California Tobacco Control Program, Western Dental, Corona, Jim Beam, Daisy, Delimex, Pollo Campero, Southern California Edison, SoCalGas, Conn’s, Holiday Inn, Mattel, Universal Studios, LA Zoo, LA Phil, MiTú and more. Skills Creative writing in Spanish and English. Audiovisual and Digital Production. Diversity and Inclusion. Leadership and mentoring. Clear and effective presentation. Creative strategy and problem-solving. Avid reader and culture consumer. Awards: Sports Clio, Addys, Effies, Mercury, Telly, London International Awards, Voice Arts Award, Wina, Ojo de Iberoamérica, ANDA.
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