Ryan Roodt
Marketing Director @Mvp Travel
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WORK HISTORY
Marketing Director @Mvp Travel
York, GB
As Digital Marketing Director at MVP Travel, I’m responsible for leading the company’s digital growth strategy and expanding our reach into new markets—both in terms of product offering and international presence. With a strong focus on performance marketing, I oversee our PPC, SEO, CRM, email marketing, and partner development efforts to drive engagement, sales, and long-term brand growth.A key part of my role is integrating AI-driven solutions across the business—from automating workflows and streamlining lead generation to enhancing customer experience and campaign performance. I work closely with cross-functional teams to deploy intelligent systems that reduce manual effort, improve decision-making, and unlock new marketing capabilities at scale.In addition to marketing oversight, I lead on business development, strategic partnerships, and the overall commercial roadmap—ensuring MVP Travel continues to evolve as a market leader in sports tourism.
EDUCATION
The University of Huddersfield
police studies, Criminal Justice/Police Science
University of Lincoln
Marketing and Advertising, Marketing Strategies.
SKILLS
ABOUT RYAN ROODT
A dynamic BA (Hons) Marketing and Advertising graduate with over 18 years of wide-ranging experience in Pay Per Click (PPC), Search Engine Optimisation (SEO), Content Development, Web Builds, Social Media, and Email marketing. Strong focus on KPIs, including revenue, profit, demand, traffic, site conversion, retention, and engagement, to deliver a proven track record of successful campaign performance. Experienced in several digital marketing channels & platforms in various industry sectors. A proven business leader with a demonstrable history of building, developing and executing successful integrated digital marketing campaigns for B2C & B2B clients worldwide. Ability to quickly build strong client relationships and understand their needs to deliver results aligned to their business objectives
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