Ryan Kelley

Strategic Accounts Director @Keycraft Global

Phoenix, AZ, US
EMAILS
r••••••••@keycraftglobal.com
MOBILE NUMBERS
+14•••••••54

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WORK HISTORY

May 2023 — Present

Strategic Accounts Director @Keycraft Global

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Scottsdale, AZ, US

EDUCATION

2008 — 2009

University of Phoenix

MBA, Business, Management, Marketing, and Related Support Services

2002 — 2006

Arizona State University

Bachelor's, Justice

SKILLS

Business DevelopmentNegotiationMarket AnalysisInventory ManagementFinancial ForecastingBrand DevelopmentRetailMarket PlanningManagementManaging Distribution ChannelsSalesProduct DevelopmentMarketingStrategic PlanningCrmMerchandisingForecastingConsultative SellingSales ManagementToysMerchandising StrategiesTrade ShowsAccount ManagementLeadershipManaging Partner RelationshipsConsumer ProductsIntroducing New ProductsNew Business DevelopmentBrand ManagementCross-Functional Team LeadershipLicensingSales OperationsMarketing StrategySellingDemand ForecastingPoint of Sale (Pos) SystemsBusiness Planning

ABOUT RYAN KELLEY

Bottom line oriented sales, marketing, and product development executive who specializes in the creation, execution, and management of national consumer products programs. 18 years of experience in product development, sales, licensing, and marketing in the CPG industry. Consistent career history of exceeding quotas and forecasts to dramatically increase revenue. Creative out of the box thinker and leader that is always solution focused.Specialties: National retail account management, CPG product assortment management, product development, project management, strategic and consultative selling, new business development, vendor agreement and contract negotiation, licensing, EDI & replenishment, inventory management and analysis, budget management, forecasting, customer planograms, cooperative & defective policy negotiation, regionalization of market specific products and logistical challenges therein, customer and vendor relationship building. I\'ve worked across virtually all channels in the CPG industry including regional, mass, grocery, drug, specialty, and D2C.

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