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Ryan Martin
Senior Vice President @Porter Novelli
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WORK HISTORY
Senior Vice President @Porter Novelli
San Diego, CA, US
Lead integrated communications strategy for global pharmaceutical and life sciences organizations across oncology and neuroscience. Partner closely with C-suite, brand, medical, regulatory, and corporate affairs leaders to guide high-stakes launches, disease education, executive visibility, and issues management in highly regulated environments- Shape corporate and brand narratives for complex, science-driven portfolios, translating clinical data and innovation into clear, credible external storytelling- Lead communications for major U.S. and global launches, overseeing announcement strategy, product storytelling, executive positioning, and sustained national media engagement- Advise senior leadership on reputation, policy, pricing, and clinical-stage issues, including crisis preparedness and response- Accelerate go-to-market strategy through early integration of data-driven insights and AI-enabled analysis- Build and lead large, cross-functional account teams across agency and in-house partners, spanning medical, regulatory, corporate, investor relations, and commercial functions- Mentor senior talent and develop next-generation leaders within complex, matrixed organizations.
EDUCATION
Loyola Marymount University
Bachelor of Science (BS), Psychology
SKILLS
ABOUT RYAN MARTIN
I help biopharma companies turn complex science into stories that motivate patients, providers, and investors to act.With 11+ years in corporate and product communications, I’ve guided executive and cross-functional teams through the moments that define a company — from early science to launch and beyond. What I do best is translate in complex and multi-layered environments. Taking dense clinical data and making it meaningful. Building narratives for different audiences. Shaping the conversation so that when a product arrives, the market is ready. As SVP at Porter Novelli, I lead U.S. strategy and teams for some of the most recognized brands in the industry.AI is changing how fast content gets made. It’s not changing what makes a good story. Speed without a compelling narrative = more noise. That’s the problem I help clients solve.If you’re navigating a critical communications moment, I’d love to connect.
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