Rutuja Parkhi
Marketing Coordinator @Sage Automation Group India
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WORK HISTORY
Marketing Coordinator @Sage Automation Group India
IN
Developed and executed digital marketing campaigns to drive brand awareness and lead generation in the industrial automation industry.Conducted keyword research and optimized website content for improved search engine rankings.Managed social media channels, creating engaging content and building online communities.Designed and executed email marketing campaigns with targeted messaging and personalized content.Analyzed campaign performance metrics to optimize strategies and improve ROI.
EDUCATION
Nagpur University
Bachelor of Science - BS, Finance, General
Sadhu Vaswani Institute of Management Studies, 6, Koregaon Road, Pune 411001
Associate's degree, Accounting and Finance
ABOUT RUTUJA PARKHI
Marketing Automation & CRM Operations professional with 3+ years of experience supporting global email marketing campaigns, lead nurturing, segmentation, and lifecycle operations. I specialize in building scalable automation workflows, improving CRM data health, and optimizing funnel performance.I have hands-on experience with Zoho CRM, Marketo, and Pardot, including creating landing pages, forms, email templates, workflows, and lead scoring models. I’ve also supported webinar/event execution using ON24, managing setup, follow-ups, and post-event tracking.
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