Rubi Helm
Director of Regional Marketing @Physicians And Surgeons Wound Care
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WORK HISTORY
Director of Regional Marketing @Physicians And Surgeons Wound Care
San Diego County, CA, US
Key Responsibilities:Regional Demand Generation: Design and implement integrated local campaigns aimed at increasing awareness and driving new patient referrals to affiliated healthcare systems.Clinical Workflow Adoption: Partner closely with regional Clinical Specialists to develop and deploy materials that simplify the use of our services and integrate seamlessly into our care partners\' internal protocols.Sales Enablement: Create and manage a portfolio of compliant marketing materials that directly support the regional sales team in their account conversion efforts.Educational Program Management: Manage the logistics and promotion of regional educational workshops and webinars for healthcare teams to enhance their understanding and proficiency with our products.Data-Driven Optimization: Analyze regional sales data, marketing attribution reports, and product usage metrics to continuously refine tactics, shifting marketing expenses to the most effective channels and accounts.Corporate Liaison: Support the team in communicating regional successes, challenges, and competitive moves back to the corporate marketing, operations, and reimbursement teams to ensure alignment on product and policy needs.
EDUCATION
University of Phoenix
Master of Business Administration - MBA
ABOUT RUBI HELM
Professional an healthcare marketing, I specialize in aligning brand strategy with organizational missions to drive business growth and enhance patient care. My passion is to connect with communities and build collaborative teams that are focused on improving patient outcomes and patient satisfaction.I am skilled in developing and executing marketing strategies that not only attract new patients but also strengthen relationships with referral partners. My approach is to influence positive, patient-centered care teams and showcase the compassionate human connection that sets a brand apart.Let\'s connect to discuss how we can create powerful partnerships and elevate your wound care company\'s presence in the California market.
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