Rose Jimenez
Marketing Director @Costeaux French Bakery Cafe
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WORK HISTORY
Marketing Director @Costeaux French Bakery Cafe
Healdsburg, CA, US
Architects and executes strategic communication plans, including crafting messaging, press releases, and pitches to support all brand initiativesCreates substantial PR/content marketing plans and timelines for three brands: Costeaux French Bakery, Tia Maria a panaderia and Kozlowski FarmsDesigns all internal communications for distribution via email, posters, and Paylocity adhering to company cultureFormulates event collateral, social media strategy and content, blog content, wholesale point of sale material, and direct-to-consumer initiativesServes on the Senior Management Team advising in critical business decisions for the company including change managementExecutes and maintains all brands websites, online cake store, holiday preorder systems and e-commerce platformAnalyzes wholesale sales activity for B2B opportunities within the Fort Bragg to San Francisco market regionPersonally designs all packaging updates and maintains stellar vendor relationships for various formats Drove the 100th Anniversary strategy for 2023, event execution and encouraged community participationManages in store sampling programs for wholesale initiatives in numerous counties and ensures key messages are sharedFacilitates community relations managing all donations, nonprofit event support, and holds roles in nonprofit committees essential to business initiatives
EDUCATION
California State University, Fresno
Bachelors of Art
LearniT! San Francisco, CA
Professional Skill Building
SKILLS
ABOUT ROSE JIMENEZ
Broad-based background encompasses exceptional work ethic and commitment to…
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