Romain Doutriaux
Head of Marketing @Sifflet
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WORK HISTORY
Head of Marketing @Sifflet
Own end-to-end marketing strategy, positioning, and pipeline impact in tight alignment with Sales and Product. Lead demand gen across paid, organic, events, and outbound plays, turning campaigns into predictable meetings & SQLs. Manage and enable the BDR team to run an allbound motion, aligning outbound sequences, targeting, and messaging with marketing campaigns. Build and run the GTM campaign engine, from ICP definition and messaging to content, launches, and enablement. Operate marketing like a system: team leadership, budget ownership, funnel measurement, and continuous optimisation.
EDUCATION
Sciences Po
Master's degree
Sciences Po
Bachelor &Master 2, Public Administration, concentration in Energy
ESSEC Business School
MSc, Msc in Management, concentration in Social Entrepreneurship
Sciences Po
Master's degree
ABOUT ROMAIN DOUTRIAUX
Highly creative and results-oriented marketing leader, proven ability to manage awareness, lead generation, influence.Covering the whole scope of marketing activities, from PMM to ABX and everything in between -)Focused on building and executing successful marketing & sales strategies.
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