Rohit Advani

Marketing Communication Manager @Rutland Square Spirits Ltd

Edinburgh, GB

Designed and executed social media strategies, achieving an 800% boost in engagement through compelling, brand-aligned content. Leveraged social listening tools to uncover customer needs, monitor brand sentiment, optimise targeted campaigns, and track campaign performance, driving a significant boost in sales growth. Analysed key social media metrics to identify improvement areas and implemented data-driven strategies that maximised ROI. Collaborated with influencers and cross-functional teams to deliver impactful marketing initiatives, ensuring consistent brand voice and quality across channels. Created engaging multimedia content, including text, visuals, and videos, tailored to resonate with target audiences. Managed content pipelines and implemented strategies that reinforced brand identity and maintained a strong social media presence. Engaged with customers through active social media interaction, fostering positive brand sentiment, and promptly addressing inquiries.

Gujarat University

Bachelor's degree, English Literature

Gujarat University

Master's degree, English Literature

University of Dundee

Master's degree, Business Analytics and Marketing