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Rohan Bharadwaj
Head of Business Insights & Consumer Intelligence @Market Ease Digital
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WORK HISTORY
Head of Business Insights & Consumer Intelligence @Market Ease Digital
Adelaide, AU
EDUCATION
University of Adelaide
Master of Data Science
Karlsruhe Institute of Technology (KIT)
Bachelor of Mechanical Engineering
Great Lakes Institute of Management
Certificate Program in Business Analytics
ABOUT ROHAN BHARADWAJ
I am a Data Scientist with several years of experience helping businesses across Australia leverage data to develop a better understanding of their customers and markets and improve decision making. I specialise in transforming complex business requirements into actionable insights through compelling data visualisations and storytelling.My experience spans multiple industries including finance, retail, e-commerce, and energy, where I\'ve consistently delivered value by- Developing and maintaining dashboards that drive strategic decisions using tools like Tableau- Effectively engaging with stakeholders to translate business problems and requirements into quantitative metrics and KPIs- Designing advanced statistical models and leveraging analytics tools to identify trends, investigate outliers, and forecast performance- Deploying machine learning algorithms for predictive modeling and customer segmentation- Integrate diverse data sources to enrich analysis capabilitiesI excel at communicating complex insights to stakeholders at all levels, bridging the gap between technical analysis and business impact. A background in engineering has equipped me with two skills that I use on a daily basis: problem solving and critical thinking. I also work closely with our digital marketing team to optimise and strategise marketing campaigns across various platforms by providing data driven insights and recommendations.
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