Roger Biddle

Owner @Pure Lab Vitamins Inc

CA

The story of Pure Lab Vitamins is a compelling story of expertise meeting opportunity, unfolding in the heart of Ottawa. It began in 2010, originating from the insights of Cyrus Kuhzarani, a patient championing compounding pharmacist renowned for his deep understanding of how vitamin and mineral supplements could offer relief, often as alternatives to conventional medication. Cyrus had been perfecting his Magnesium Glycinate formula since 2002, a much needed solution aimed at managing pain. The formula\'s effectiveness and popularity swiftly surpassed the capacity of the modest compounding laboratory where it was crafted.Recognizing the potential for growth and the need to scale, Cyrus asked me to partner with him to form a new venture. As a former colleague from his early days in compounding pharmacy, I am a marketing strategist with a reputation for innovative and contemporary approaches in the natural health sector - and brought a new dimension to the venture. Together, we channeled our shared vision and expertise to establish Pure Lab Vitamins. This partnership marked the birth of a brand dedicated to offering scientifically-backed, health-enhancing solutions. Pure Lab Vitamins was more than a new company; it was the embodiment of a shared commitment to improving health through natural, carefully crafted supplements.

Brock University

Bachelor's degree, BRLS