Robyn Rainsley

Marketing Manager @Holloway Friendly

Gloucestershire, GB

As Marketing Manager at Holloway Friendly, I’m responsible for shaping and delivering the overall marketing strategy and brand, while leading the day-to-day running of the marketing function- Lead the development and delivery of the company’s marketing and communications strategy across all channels (digital and offline), for both advisers and members- Ensure brand consistency and clarity through strong, everyday-language-led copy writing across all materials- Oversee campaign planning and delivery, continuously reviewing performance to drive better results- Build and maintain relationships with media contacts to increase visibility and coverage, both online and in print- Manage internal communications and support cross-business messaging- Lead on content creation, including adviser communications, member materials, thought leadership, and award entries- Collaborate with internal stakeholders to align marketing activity with business goals and sales objectives- Support event planning and delivery, including seminars, webinars, and external partnerships- Manage the marketing sign-off process, ensuring all outputs are compliant and on-brand- Continuously develop and improve internal marketing processes and provide hands-on support for BAU activity when required.

University of Gloucestershire

Business Management and Marketing Management and Branding

City of London Freemen's School

High School