Rob Mora
National Director of Marketing @Timeless
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WORK HISTORY
National Director of Marketing @Timeless
Lead national brand and go-to-market strategy across 8 regulated markets (AZ, CA, IL, MO, NJ, NY, OH, OK).Oversee cross-functional marketing team spanning digital, social, creative, field, trade, and operations.Launched multi-format product lines (vape hardware, infused pre-rolls, rosin SKUs), driving expanded distribution and retail velocity growth.Developed large-scale experiential activations and cultural collaborations integrating retail, influencer, and digital ecosystems.Built integrated campaign frameworks aligning product innovation, retail support, CRM, and paid media to drive demand beyond baseline.
EDUCATION
University of Hawaii at Manoa
Bachelor of Arts - BA
ABOUT ROB MORA
I’m a multi-state brand and marketing executive building culture-driven consumer brands in one of the most competitive industries in the country. With 15+ years across cannabis, lifestyle, and high-growth CPG, I lead strategy, creative, and execution across eight states — turning brand into demand and moments into measurable growth.I don’t separate brand from business. I build integrated platforms that connect product innovation, retail velocity, experiential marketing, digital performance, and cultural partnerships. From national artist collaborations and large-scale activations to multi-SKU product launches and retail sell-through campaigns, my work is designed to move both perception and revenue.As National Marketing Director for a multi-brand portfolio, I oversee cross-functional teams spanning digital, social, field, trade, creative, and operations. My focus: build systems that scale, create cultural relevance that lasts, and drive disciplined execution that delivers measurable results. I believe brand is the multiplier — but only if it performs.
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