Rob Murphy

Chief Marketing Officer @Impel

Boston, MA, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Sep 2018 — Present

Chief Marketing Officer @Impel

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Boston, MA, US

Impel is harnessing the power of AI to transform automotive retailing and has become one of the largest vertical AI companies in the world. The company’s industry-leading Automotive AI Operating System helps retailers and OEMs unify the entire customer journey—fueling faster decisions, deeper connections, and measurable impact at every step along the way. To date, Impel has delivered 40 billion shopper interactions, influencing more than $10 billion in Sales and Service revenue across 51 countries.

EDUCATION

N/A

University of Rochester - Simon Business School

MBA, Operations Management & Finance

1985 — 1989

Cornell University

BS, Operations Research & Industrial Engineering

SKILLS

Market ResearchBusiness DevelopmentOnline MarketingBusiness Process Re-EngineeringDigital MarketingLead GenerationAdvertisingCompetitive AnalysisCustomer ExperienceStart-UpsMarketing StrategyStrategic PartnershipsBrand DevelopmentNew Business DevelopmentMobile DevicesCrmAnalyticsBusiness StrategyDigital MediaIntegrated MarketingEntrepreneurshipRetailDirect MarketingMobile MarketingOnline AdvertisingStrategyE-CommerceMarketingEmail MarketingCustomer Relationship Management (Crm)ForecastingLeadershipDigital StrategyProduct ManagementManagementStrategic PlanningProduct MarketingProduct Development

ABOUT ROB MURPHY

Business and marketing leader who has been an integral member of exceptional management teams that have secured venture and PE funding, launched new businesses, grown customer bases and revenues, scaled organizations and capabilities, and successfully sold three companies. Broad set of marketing, branding, strategy, product, operations and executive management experience.Specialties: Marketing, Branding, Business Strategy, Innovation, AI, Product Development, Digital Media, eCommerce, Mobile, CRM, Customer Experience, Operations

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