Rituja Dabholkar
Digital Marketing Strategist @Enspire For Enterprise
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WORK HISTORY
Digital Marketing Strategist @Enspire For Enterprise
Vancouver, BC, CA
Lead Paid Media Strategy: Spearhead paid media strategy and campaign fulfillment for high-value clients, optimizing performance across various digital platforms to meet brand presence, lead volume, and cost-per-lead goals.• Collaborate with Clients: Work with Sales and Client Services teams to translate client goals into tailored digital marketing strategies, ensuring alignment with brand and location objectives.• Optimize Campaign Performance: Proactively analyze key performance indicators, including web traffic, lead generation, and conversion rates, using A/B testing, predictive modeling, and other techniques to maximize ROI.• Develop Reporting and Analysis: Develop and present standardized performance reports, providing insights into campaign health, variance drivers, and recommendations for improvement to ensure client satisfaction.• Lead and Mentor Teams: Lead and mentor digital marketing analysts, ensuring the timely execution and optimization of campaigns, while maintaining high standards of quality and performance across accounts.• Demonstrate Paid Advertising Expertise: Demonstrate expertise in paid search, programmatic advertising, and PPC analytics tools, driving data-driven decision-making to optimize campaigns and maximize client ROI.
EDUCATION
University of Mumbai
Bachelor of Engineering - BE, Biomedical/Medical Engineering
University Canada West
Master of Business Administration - MBA, Marketing
K J Somaiya Institute of Management
HSC - Higher Secondary School, Biology/Biological Sciences, General
St. Anthony's High School - India
SSC - Secondary School Certificate, All Subjects
ABOUT RITUJA DABHOLKAR
Digital Marketing Professional with expertise and experience in strategic marketing, SEO, digital design, data analytics, SEM, Paid Ads, and keyword research - along with all the various things that make the digital world so intriguing. Highly skilled in outlining comprehensive marketing and branding initiatives, ensuring adherence with overarching business strategies and policies. Recognized for building strong business relationships and stakeholder management to rapidly become subject matter expert on business groups and associated process, gather requirements, and deliver results. Well organized project manager with strong ability to manage multiple workstreams under tight timelines with ability to collaborate with a global team- Keeping it real while on the journey for the Ultimate Win.
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