Riddhi Dasgupta
Global Measurement and Insights Lead @Amazon
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WORK HISTORY
Global Measurement and Insights Lead @Amazon
London, GB
EDUCATION
Indian School of Business
Digital Marketing Certification
Harvard Business School
Management Essentials
Indian Statistical Institute, Kolkata
Master of Technology - MTech
University of Kalyani
Master's degree
SKILLS
ABOUT RIDDHI DASGUPTA
As the Global Measurement and Insights Lead at Amazon, I contribute to driving data-driven decision-making by leveraging expertise in marketing analytics and customer analysis. With over six years of leadership experience in analytics and insights consulting, I bring a proven ability to align data strategies with business goals to support impactful outcomes. My role involves collaborating with cross-functional teams to deliver actionable insights that enhance customer engagement and optimize business performance. Previously, as Business Director of Data Science and Research Analytics at KINESSO - MENA, I led a multidisciplinary team to provide data-driven solutions to clients in industries such as banking, FMCG, retail, and telecom. By implementing targeted sales strategies and launching innovative data products, we achieved significant revenue growth and market differentiation. My mission is to harness the power of data and technology to empower organizations in achieving sustainable growth and competitive advantage.
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