Rich Merrett
Ai Innovation Lead @The Citation Group
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WORK HISTORY
Ai Innovation Lead @The Citation Group
Wilmslow, GB
Winner of the National AI Awards AI Innovation Award 2025 Scaled GenAI from concept to enterprise reality – Delivered multiple production GenAI products after rapid PoC validation, that are being used both internally saving staff hours and increasing productivity and as a client facing products to enhance our current product offerings with AI improving customer experience. Led a cross‑functional, third party, international AI squad of engineers, PMs and solution architects, embedding agile “build–measure–learn” loops across the our projects.Secured significant AWS funding to accelerate innovation and cut time‑to‑value for new AI initiatives.Built custom, business‑wide GenAI solutions; from brand‑voice assistants for Marketing to on‑demand product knowledge for Sales, driving measurable conversion and consistency.Core member of the AI Governance Forum that authored our AI Policy, ensured EU AI Act compliance, and instituted risk‑assessment gates for every new AI tool.Launched the AI Champions network to 120+ trained champions energising adoption and surfacing new use‑cases across all business units and allowing peer to peer training on AI tools and enabling a bottom up approach to compliment the existing top down approach to AI enablement.Run company‑wide hackathons & conference sessions showcasing best‑practice GenAI and sparking grassroots innovation, both internally and externally.Author and host of “brAIns” (Briefing on Recent AI Innovation and News) a monthly AI briefing watched by the entire organisation, translating fast‑moving AI news into actionable insight.Shaped the group‑wide AI strategy & roadmap – triaged idea submissions from across the business into a ranked backlog aligned to business OKRs, ensuring resources focus on the highest‑value use‑cases.Company‑facing GenAI subject‑matter expert – represent Citation as the authoritative voice on responsible GenAI adoption.
EDUCATION
University of Hertfordshire
Bachelor of Laws (LLB)
North Beds Training Partnership (SCITT)
GTP, Secondary Education and Teaching
SKILLS
ABOUT RICH MERRETT
As a Creative Strategist at Vixen Labs, I apply my skills and credentials in AWS…
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