Richard Gerwe

Key Accounts @CELSIUS

Los Angeles, CA, US
EMAILS
r•••••@celsius.com
MOBILE NUMBERS
+14•••••••18

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WORK HISTORY

Jan 2024 — Present

Key Accounts @CELSIUS

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1/29/24 Develop Celsius Live Fit #3 in Energy category. Execute sales strategy in National Key Accounts, large and small formatLiaise with Pepsi KAMs on sales direction, brand innovation and distribution initiatives. Focus communication with buyers and West division team for executionBusiness planning, National Account Management, Distributor Management, Solution sellingFocus on p/l, pricing, hiringDistributor acquisition and alignment Align KPIs with organizations critical success, vision and drive execution

EDUCATION

1986 — 1988

University of Arizona

Marketing

1988 — 1989

University of Iowa

BA

SKILLS

Strategic PlanningRetailB2bMarketing StrategyTrainingNew Business DevelopmentBusiness DevelopmentBudgetsProduct DevelopmentForecastingAccount ManagementMarket PlanningBusiness StrategyEntrepreneurshipKey Account ManagementStrategyTeam LeadershipBrand DevelopmentSales ManagementBudgetingSalesBeverage DevelopmentTeam BuildingManagementLeadershipMarketingKey Account DevelopmentP&L ManagementSales OperationsPricing StrategyPeople DevelopmentPricingProject Planning

ABOUT RICHARD GERWE

Strategic Leader, Revenue Builder

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