Renee Clare-Kovacs

Digital Content Strategist @Atlanta Public Schools

Atlanta, GA, US
EMAILS
r••••@caffeinatedcontent.agency
MOBILE NUMBERS
+16•••••••16

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WORK HISTORY

Oct 2025 — Present

Digital Content Strategist @Atlanta Public Schools

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Atlanta, GA, US

Creating content strategies for Atlanta Public Schools through user experience. Migrating content to a new web publishing platform, aligning resources and stakeholders to create consistent messaging across Departments and schools, all in the name of a positive experience for staff, students, families, and the APS community.

EDUCATION

N/A

Central Michigan University

Bachelor's degree, English Language and Literature/Letters

N/A

The University of Kansas

Master of Science - MS, Content Stragegy

SKILLS

Critical ThinkingMarketingCopy EditingSocial Media MarketingContent ManagementContent DevelopmentCorporate CommunicationsPublishingBooksWeb Content ManagementWeb EditingPublic RelationsMedia RelationsProofreadingFreelance WritingResearchSocial Media OutreachMagazinesBloggingPublicationsNewspapersMarketing CommunicationsFacebookEditorialAnalysisWeb ContentPublicitySocial NetworkingGhostwritingNewslettersEditingCopywritingJournalismAp StyleCreative WritingSEO CopywritingContent StrategyFeature ArticlesNon-FictionContent Writing

ABOUT RENEE CLARE-KOVACS

Know your audience and the rest is easy - for me. As a lifelong storyteller, what I say always depends on who I am speaking to. As a career, that nugget of wisdom serves me well. I work with cross-functional teams to make sure the user is always top-of-mind. I bridge the gaps between sales, education, and development, helping each team understand what is going to make their work useful.Stories are great, but in this data-driven age, the ability to analyze data helps identify areas for improvement or success. As a content professional, I\'ve grown into the changes in content strategy. I worked on my Masters in Digital Content Strategy to hone my analytics and writing skills. After working for 5 years in User Experience (UX), I got my Google certification in UX. As a lifelong learner, I am sure there will be more for me to learn and apply.I am strongly team Oxford comma.

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