Paul Reed
Innovation Manager @Haleon
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WORK HISTORY
Innovation Manager @Haleon
Continuation of role from GSK Consumer Healthcare after company demerger and name change
EDUCATION
McMaster University
Master of Business Administration - MBA, Marketing
Carleton University
B Comm
SKILLS
ABOUT PAUL REED
I am an experienced marketing leader with a passion for linking consumer insights with brand benefits to engage with consumers in a meaningful and relevant way.I am driven with a sharp eye for detail, a focus on building long-term brand equity, a commitment to authenticity, and a goal to improve both business results and consumer satisfaction.Specialties: Content creation, Social Media, Consumer Insights research: Experience in leveraging insights gained through Qualitative and Quantitive research, Segmentation studies, and Ethnography
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