Rebekah Todd
Marketing and Communications Manager @Preston Companies
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WORK HISTORY
Marketing and Communications Manager @Preston Companies
Develop a CRM to track sales processes and client interactions.• Drive cross-functional marketing for all Preston Companies working with both project teamsand operations.• Create and manage integrated marketing campaigns from concept through delivery.• Collaborate with teams and leadership to produce high-quality content.• Write, edit, and refine digital copy blog posts, website, newsletter, promotional emails,social media posts, etc.(daily, weekly and monthly).• Assign and manage freelance writers, photographers, and videographers as appropriate.• Maintain existing articles and update as needed to stay current, including revising and optimizing dated content using information gathered in SEO research.• Analyze web metrics, including using Google Analytics, email analytics, and social mediaanalytics to create and present analyses to other team members.
EDUCATION
California State University, Chico
Bachelor of Arts (B.A.), Communication Sciences and Disorders, General
ABOUT REBEKAH TODD
As a marketing and communications manager at Preston Companies, I develop and manage integrated marketing and internal communications campaigns for all the company\'s subsidiaries, working with project teams and operations. I also create and maintain a CRM system to track sales processes and client interactions, and collaborate with teams and leadership to produce high-quality content for various digital platforms.My passion is to use data-driven technology and storytelling to drive communication and collaboration. I have a bachelor of arts degree from California State University, Chico, where I was recognized for my academic excellence and community involvement. I have over six years of experience in internal communications and marketing, specializing in influencing change, educating employees, building community culture, and process improvement. I am always eager to explore new industries, master new innovative tools, and work with creative people.
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