Becky Wiechman

Becky Wiechman

Executive Director, Consumer & Shopper Insights (Csi) @Circana

New York, NY, US
EMAILS
b••••••••@circana.com
MOBILE NUMBERS
+17•••••••94

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WORK HISTORY

Jan 2021 — Present

Executive Director, Consumer & Shopper Insights (Csi) @Circana

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EDUCATION

N/A

University of Michigan - Stephen M. Ross School of Business

MBA, Marketing, Corporate Strategy, Organization Management

N/A

Hope College

BA, Religion, Spanish

2007 — 2007

University of Michigan Summer Institute of Survey Research Techniques

Questionnaire Writing Workshop

SKILLS

Secondary ResearchBusiness DevelopmentProject PlanningMarket ResearchMarketingAnalysisLeadershipAccount ManagementSalesIntegrated MarketingMerchandisingMarketing StrategyMarketing ResearchBusiness PlanningStart-UpsEvent PlanningRetailEvent ManagementBusiness StrategyBusiness IntelligenceB2bCross-Functional Team LeadershipTeam BuildingProject ManagementDigital StrategyBrand ManagementPublic SpeakingAnalytical SkillsStrategyPresentationsTrainingAdvertisingVendor ManagementStrategic PlanningConsumer InsightsQualitative ResearchManagementBudgetsCompetitive AnalysisMentoring

ABOUT BECKY WIECHMAN

Results-driven market research and insights leader with 18+ years’ experience guiding…

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