Rebecca Sanford
Marketing Manager @Valuetronics International
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WORK HISTORY
Marketing Manager @Valuetronics International
Elgin, IL, US
Streamlined processes and reduced waste, saving monthly.• Managed relationships with 4 marketing agencies to drive brand awareness.• Led successful migration from Magento to Shopify for enhanced user experience.• Increased site traffic by 15% through Google AdWords campaigns.
EDUCATION
Western Governors University
Bachelor of Science - BS, Business Administration and Management, General
Google Analytics Academy
Google Analytics Individual Qualification
CompTIA Project+
Certified, Information Technology Project Management
Northern Prairie School of Massage and Body Works
Certificate, Massage Therapy/Therapeutic Massage
SKILLS
ABOUT REBECCA SANFORD
Results-driven Marketing Manager with 4+ years of experience developing and executing integrated marketing strategies across digital and traditional channels. Specializing in brand management, campaign optimization, and driving measurable business growth through data-driven decision-making.With a proven track record of increasing ROI, optimizing budgets, and improving operational efficiency; most notably generating $32K in monthly savings through process improvements and driving six-figure revenue growth through strategic trade show execution. Thriving in collaborative environments, leading cross-functional teams, and managing third party agencies to deliver impactful and scalable marketing initiatives.Passionate about leveraging analytics, creativity, and emerging platforms to elevate brand presence, enhance customer engagement, and achieve business objectives.
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