Rayna Erbst

Marketing Campaign Manager @NRC Health

Lincoln, NE, US

Lead integrated marketing strategies for NRC Health’s healthcare solutions, aligning brand, product, and sales efforts to drive measurable growth.Oversee go-to-market planning, campaign execution, and performance optimization across diverse healthcare verticals. Partner cross-functionally with Product Marketing, Sales, Content and Creative teams to ensure every initiative advances pipeline goals and deepens customer engagement.Focus on bridging data-driven marketing with human-centered storytelling to accelerate awareness, adoption, and retention. Thrive on translating complex challenges into clear, actionable strategies - refining buyer journeys, scaling demand programs, and strengthening the connection between marketing and sales.

University of Nebraska-Lincoln

Bachelor of Journalism and Mass Communication