Raphaël Tayou
Vice President Strategy & Marketing @Withinsites
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WORK HISTORY
Vice President Strategy & Marketing @Withinsites
EDUCATION
Université Laval
Master of Business Administration (MBA), Marketing
CEFAM
Master's degree, Business Administration and Management, General
ABOUT RAPHAËL TAYOU
Accomplished and client-centric digital marketing strategist with 10 years’ experience in overseeing the development of digital marketing campaigns and eye-catching brand strategies to expand customer base and business volume. Highly experienced in building and driving cross-functional teams on multi-billion dollars companies and innovative start-ups, with a reputation of enhancing digital footprint and maximizing brand recognition. Innovative professional with solid history of success driving global online brand presence and demand generation through multi-channel initiatives, emerging technologies, and funnel analytics. Resourceful business leader with active involvement in shaping long-range vision and strategy, while aligning people, departments and resources to create long-term value. Hands-on, creative, analytics-driven marketer with a proven track record of measurable business growth and customer acquisition initiatives. Combine strong people management skills to lead cross-functional teams across cultures and regions. Bilingual with the ability to communicate in English and French.
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