Ranjith Shenoy

Assistant Manager - Digital Marketing @Sonata Software

Bengaluru, IN

Planned and delivered innovative digital marketing campaigns to position the company’s offerings across international markets, driving consistent lead generation through multi-channel online outreach- Designed and managed social media campaigns that strengthened audience engagement and significantly boostedbrand visibility across key platforms- Applied targeted SEO strategies - both on-page and off-page - supported by in-depth keyword research, achieving higher search rankings and sustained growth in organic traffic- Managed LinkedIn paid advertising campaigns with a focus on brand awareness and lead generation, optimizing performance through continuous analysis, audience targeting and regular reporting- Spearheaded the website management initiatives with respect to content updates, leading to increased user engagement and site performance- Planned, organized, and conducted webinars to drive audience engagement, brand visibility, and qualified lead generation- Managed and optimized the marketing budget by tracking campaign performance and allocating spend based on data-driven insights to maximize ROI- Leveraged skills in analyzing the website, social media, and ad campaign metrics to identify trends and improve the conversion rates across digital channels.

Poornaprajna Institute of Management, Udupi

Master of Business Administration (M.B.A.)

Sri Bhuvanendra College, Karkala

Bachelor of Science (B.Sc.)