Raj Ghelani

Group Marketing Director @BUUK Infrastructure

Cambridge, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Aug 2024 — Present

Group Marketing Director @BUUK Infrastructure

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GB

BUUK is the leading independent provider of last-mile utility networks and has been a major force for change and innovation for 30 years – championing competitive markets, improving efficiencies, creating customer choice, and rising to the challenges of the Future Homes Standard and Net Zero.BUUK group of companies designs, constructs, owns, and operates utility infrastructure networks. Our group includes smart-energy technology businesses leading the way in intelligent smart controls and energy aggregation solutions to optimise energy storage and decarbonise homes.At BUUK, I lead Group Marketing and Communications, managing a team of marketers across our businesses. Since joining, I have led a step-change in how the Group approaches marketing. I reorganised and strengthened the team, putting the right skills in the right roles, and introduced clear strategies aligned to corporate objectives. We repositioned brands, built strong thought leadership content linked to legislation, and delivered integrated campaigns that increased visibility and demand for multi-utility and low-carbon solutions. Alongside this, I am leading the implementation of Salesforce Marketing Cloud to improve automation and performance tracking, strengthened PR and industry engagement, and supported the successful launch of new low-carbon products as the industry transitions away from fossil fuels.I am proud to work with a dedicated and professional team across the company.

EDUCATION

2017 — 2019

University of Gloucestershire

Post Graduate Diploma, Elite Cricket Coaching

1997 — 1999

University of Bath

Master of Business Administration (M.B.A.), Business Management

SKILLS

Multi-Channel MarketingBusiness PlanningCrmCompetitive AnalysisContract NegotiationStart-UpsBudgetsBusiness DevelopmentNegotiationMarketing ManagementMarket AnalysisSalesEmail MarketingTeam ManagementSales OperationsLeadershipTeam BuildingManagementLead GenerationForecastingPricingChange ManagementSocial Media MarketingStrategic PartnershipsSix SigmaProduct LaunchBrand DevelopmentSegmentationE-CommerceMarketingProject PlanningInternational BusinessProject ManagementFmcgBrand ManagementCross-Functional Team LeadershipInternational MarketingGlobal MarketingTeam LeadershipDigital Strategy

ABOUT RAJ GHELANI

A seasoned marketing professional with a global track record, known for delivering growth through compelling customer value propositions. Excels in boosting brand visibility and demand using diverse communication channels. Skilled in brand positioning, driving business growth, and increasing valuation.Combines visionary foresight with practical action. Nurtures a culture focused on success through the implementation of imaginative approaches and precise execution. Renowned for exceptional leadership, stands out in steering teams in complex organisations with a relentless pursuit of excellence.

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Raj Ghelani — Group Marketing Director at BUUK Infrastructure in Cambridge, GB | Unifers