Rajeeta Prasad

Sr Graphic Designer @Firstcry Middle East

I drive the visual strategy and execution for the brand\'s key digital touchpoints. My primary responsibility is the design of the Homepage, including banners and promotional creatives, ensuring visual appeal and conversion effectiveness. I also lead the production of comprehensive assets, including emailers, marketing materials, and influencer creatives (in English and Arabic), while providing guidance to colleagues on best practices for Homepage and creative development with the help of AI.