Raja Tupakula

Digital Marketing Manager @Buildex Building Materials & Metal Supply

Visakhapatnam, IN

I’m currently working as the Digital Marketing Manager at HeyBuildex, where I handle end-to-end digital strategy and execution for our construction material business. My focus is on promoting key products like TMT bars, structural steel, cement, ready-mix concrete, infra equipment rentals, and safety gear.I specialize in creating performance-driven ad campaigns on platforms like Facebook and Instagram, building strong retargeting funnels, and driving organic growth through SEO and content marketing. I also manage our brand\'s presence across various platforms including Pinterest, Tumblr, YouTube Shorts, and PR sites like PRLog.From campaign design and landing page optimization to lead generation and brand building, I ensure every digital move aligns with business goals and market needs. My role is all about making HeyBuildex visible, valuable, and trusted in both B2B and B2C spaces.

Andhra University

Master of Computer Applications (M.C.A.), Computer applications