Rafael Martins

Graphic Designer & Marketing @Elevate Wellness Inc.

Ванкувер, BC, CA

As a member of the Elevate Wellness team, I held a dual role as a Graphic Designer and Marketing professional, contributing to the success of a 6,500 square foot Cannabis, Natural Health Supplements, and Psychedelics manufacturing facility. Elevate Wellness is dedicated to integrating the world of culinary arts with wellness and plant medicine, with a strong focus on the healing power of food and overall well-being.Key Responsibilities-Led design of Elevate Wellness\'s brand identity, including logos, typography, and color palettes for a consistent and visually appealing representation-Applied design best practices to effectively illustrate and communicate the company\'s and client\'s vision, capturing the essence of Elevate Wellness and its offerings-Utilized industry-standard software (Adobe Illustrator, InDesign, Photoshop) for captivating designs, illustrations, photo editing, and branding collaterals-Selected appropriate colors, images, typography, and layouts for diverse communication materials such as websites, logos, signs, annual reports, business decks, advertisements, and social media posts-Generated design drafts for client review, incorporating feedback to refine and enhance final deliverables-Collaborated closely with CEOs and cross-functional teams (marketing, sales, business operations) for seamless coordination throughout project phases-Leveraged creativity and expertise in product packaging design, adhering to Canada\'s regulations and creating visually appealing mockups-Managed client proposals from initial typesetting to graphic design, print, and production, ensuring high-quality and impactful deliverables-Conducted product photography to capture compelling visuals.Working at Elevate Wellness allows me to merge my passion for design and marketing with the growing field of technology, natural health supplements and plant medicine.

Universidade FUMEC

Bachelor's degree