Radhika Anand
Lead Daydreamer @Rad Zine
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WORK HISTORY
Lead Daydreamer @Rad Zine
Bangalore Urban, IN
Location: From the Desk of Late-Night Ideas- Decided to stop dreaming and start doing so I created Rad, a quarterly zine that’s equal parts heart, nostalgia, and curiosity- Single-handedly handled everything from content creation to design (with a lot of chai breaks in between)- Opened a dialogue with readers to co-create a zine that feels personal yet universal- Named it Rad after hours of agonizing over the perfect name because sometimes you just need to start and let the magic unfold- This isn’t just a project, it’s my way of connecting, reflecting, and hopefully sparking a little joy and introspection.
EDUCATION
Jesus and Mary College
Master of Arts - MA, English Literature
Bal Bharati Public School, Noida
High School Diploma, Commerce with Entrepreneurship
Pearl Academy
Bachelor of Arts - BA, Fashion Media Communication
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Master of Business Administration - MBA, Marketing Management
Delhi University
Bachelor of Arts - BA, English Literature
SKILLS
ABOUT RADHIKA ANAND
I’m a marketing and communications professional with 9+ years of experience building brands, leading campaigns, and solving problems across both B2B and B2C.My journey started at Select CITYWALK and has taken me across industries, from retail to tech to loyalty and leading marketing communications at BigCity Promotions. Along the way, I’ve worked with global names like Microsoft, Cisco, and Leander Paes, while also helping build homegrown brands from scratch like Mom Wears Prada, Closethook, and PowerSutra.I\'ve helped brands refine their narrative, structure their marketing, and create content that actually connects.Awarded ‘Rising Star’ back in the day. Still chasing what’s next.
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