Rachel Piltch Bacal

Community and Content Manager @Seavees Footwear, Inc

US

Supports the ideation, evolution, and execution of the annual marketing plan, collaborating cross-functionally to ensure effective implementation within timelines and budgets. • Manages projects in Asana, adjusting assignments and deadlines while overseeing the creative team\'s workloads and production of marketing deliverables. • Leads production of brand shoots, collaborating directly with brand stakeholders and creative partners.• Supervises the Social Media team to refine and evolve the social media strategy in alignment with brand values to achieve ambitious growth goals across channels.• Develops influencer marketing strategies by fostering effective relationships with influencer partners, crafting briefs, monitoring social posts, and analyzing campaign performance data.• Establishes non-profit partnerships, integrating giveback programs into ongoing marketing efforts.

University of Westminster

Study Abroad, Public Relations, Advertising, and Applied Communication

University of Southern California

BA, Public Relations, Marketing