Rachael Doyle
Marketing Manager @Wetherby Wall Systems
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WORK HISTORY
Marketing Manager @Wetherby Wall Systems
As Marketing Manager for Wetherby Building Systems, i am responsible for all marketing activities; including developing and implementing the company’s marketing strategies & campaigns, brand development, project management, market research, advertising, PR, communications and web maintenance.Prior to joining Wetherby I\'ve worked as a marketing and event coordinator across the Public and Private sector (both profit and non-profit) bringing with me a wealth of experience.Responsibilities include: •Manage marketing strategy, planning and execution across the whole marketing mix. •Responsible for social media, online/ digital marketing.•Manage the marketing team internally and suppliers and agencies externally.•Strategic planning of annual & long term marketing plans.•Manage budget and expenditure, while identifying advertising opportunities.•Write and distribute press releases.•Manage the design and production of corporate literature, including brochures, leaflets, posters and flyers.•Organise and attend events and exhibitions.•Organise signage, companywide.•Manage partnerships with colleges and suppliers, including marketing collateral and signage.•Organise or design technical overlays (CGI) on Adobe Photoshop.•Develop strategic relations.• Develop market research and customer surveys to assess demand, brand positioning and awareness.•Evaluate marketing campaigns.•Monitor competitor activity and analysis.If you have a query relating to Wetherby Building Systems, or marketing, please don’t hesitate to get in touch. Rachael DoyleMarketing ManagerWetherby Building Systems LtdT: 01•••••••27M: 07•••••••36W:
EDUCATION
Liverpool John Moores University
Bachelor of Arts (BA), Event and Marketing Management
SKILLS
ABOUT RACHAEL DOYLE
Experienced Marketing Manager with a demonstrated history of working in the building…
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