Rachael Burbules

Director of Marketing & Community Outreach @Bath Fitter

Buffalo, NY, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2018 — Present

Director of Marketing & Community Outreach @Bath Fitter

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EDUCATION

2003 — 2007

SUNY Brockport

Bachelor of Arts (B.A.), Parks, Recreation and Leisure Facilities Management

2003 — 2007

SUNY Brockport

Bachelor of Arts (B.A.), Communication and Media Studies

2003 — 2007

SUNY Brockport

Bachelor of Applied Science (B.A.Sc.), Marketing/Marketing Management, General

ABOUT RACHAEL BURBULES

As Director of Marketing at Bath Fitter, I lead with equal parts strategy, performance, and heart.I’m driven by growth — brand growth, revenue growth, and personal growth. I specialize in building marketing engines that convert, scaling high-performing teams, and turning data into decisive action. My approach blends creative vision with operational discipline — because strong brands are built on both.Over the course of my career, I’ve developed a reputation for:• Driving measurable revenue impact through integrated campaigns• Aligning cross-functional teams around clear growth objectives• Elevating brand positioning in competitive, high-consideration categories• Building marketing strategies that connect emotionally and convert financiallyBut leadership, to me, isn’t just about performance metrics. It’s about ownership, resilience, and raising the standard. I believe in doing the hard things — in business and in life — and showing up consistently, even when it’s uncomfortable.Outside of work, I’m passionate about fitness, discipline, and continuous self-development. That mindset carries into how I lead: focused, competitive, and committed to long-term wins.I’m always interested in conversations around growth strategy, brand evolution, and building high-impact marketing teams.

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Rachael Burbules — Director of Marketing & Community Outreach at Bath Fitter in Buffalo, NY, US | Unifers