Richard Barron

Marketing Officer @The Marlowe Theatre

Canterbury, GB

As Marketing Officer at the Marlowe Theatre, I lead on the development and delivery of targeted marketing and communications strategies aimed at deepening engagement with our valued audiences. My work plays a pivotal role in supporting the theatre’s loyalty strategy, driving both customer retention and revenue growth, and contributing to our mission of enriching lives through extraordinary theatre.In this dynamic role, I:Create and implement results-driven marketing campaigns that promote our wide range of shows and activities.Develop compelling marketing materials and direct response campaigns to grow and retain our membership base.Analyse sales trends and audience behaviour to adapt strategies for maximum impact.Manage allocated campaign budgets with a focus on cost-effectiveness and return on investment.Collaborate across departments to ensure our marketing efforts reflect the Marlowe’s values: authenticity, inclusivity, creativity, and passion.Actively pursue opportunities for professional growth while contributing to a safe, supportive, and innovative working environment.With a strong foundation in marketing and a keen interest in the arts, I bring creativity, analytical insight, and strategic thinking to every project! All helping to ensure the Marlowe remains a cultural heartbeat in the community.

Canterbury Christ Church University

Bachelor’s Degree, Film, radio, tv with Marketing