Praful Chaukiyal
Junior Product Manager @Yocket
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WORK HISTORY
Junior Product Manager @Yocket
New Delhi, IN
Spearheaded the integration of Google Authentication and a data-driven UX/UI revamp of the onboarding flow, boosting organic signups by 50% and achieving 85%+ signup completion rate.Owned end-to-end product-led SEO growth by building backend CMS infrastructure, launching 0-to-1 traffic modules (Scholarships, Tools, Guides), and optimizing site performance, achieving consistent 20% MoM organic traffic growth. Drove paid acquisition strategy by building product-led ad funnels (landing pages, lead forms, call booking flows, college finder), achieving 40% revenue growth and 30% increase in inbound PC bookings over 2 quarters.Launched new test prep verticals (GMAT, IELTS, TOEFL) on Yocket Prep, driving 3x signup growth, and built GRE Prep Practice from 0-to-1 (DIY GRE test prep), achieving 500+ monthly paid enrollments within 6 months.Executed an end-to-end AI strategy for sales optimization by driving the integration of ConvoZen with 100ms to monitor pitch adherence, achieving 80% adherence and resulting in a 15% increase in PC call bookings.Established automated omnichannel ecosystem across email, WhatsApp, SMS, and newsletters to reactivate dormant users, driving 30% quarterly lead growth. Key Skills - Agile Methodologies,Data Analysis,Stakeholder Management,Cross-functional Collaboration, Product Management,Market Research,Communication Skills,Competitor Analysis,JIRA, Google Analytics,Product Roadmap,AB Testing,Jira,SQL,User Stories,KPIs,Problem-solving,Figma,Sprint Planning,Data-driven Decision Making,Customer Journey Maps,Go-to-market Strategies,Product Requirements Documents PRDs,Scrum,Mixpanel
EDUCATION
Guru Gobind Singh Indraprastha University
Bachelor of Technology - BTech, Electrical and Electronics Engineering
ABOUT PRAFUL CHAUKIYAL
Experienced Product Manager with nearly 3 years in the product domain, specializing in driving growth through innovative product development and data-driven strategies. Proven track record in launching new business lines, optimizing user experiences, and increasing key performance metrics such as signups, retention, and conversion rates. Skilled in end-to-end project management, market research, competitive analysis, and cross-functional collaboration. Adept at leveraging technology to build scalable solutions that enhance operational efficiency and drive business success.
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