Pooja Raut

Digital Marketing Manager @Scholartude

Nagpur, IN

Planned, developed, and executed digital marketing campaigns to enhance brand visibility and drive customer engagement across web and social media platforms.* Created and maintained detailed project documentation, including campaign objectives, KPIs, timelines, and strategy briefs, ensuring seamless cross-functional collaboration.* Oversaw office inventory, procurement, and departmental budget tracking to support smooth administrative operations.* Partnered with web development teams to apply SEO best practices during website redesigns and feature launches, leading to improved organic search rankings.* Leveraged Google Analytics and other digital tools to monitor website performance, identify optimization opportunities, and enhance user experience.* Developed custom analytical dashboards and models to align marketing performance with business objectives and support data-driven strategies.* Conducted in-depth needs assessments and collaborated with stakeholders to deliver tailored analytics solutions for various business units.* Performed competitor analysis, market research, and industry benchmarking to inform strategic decisions and optimize digital marketing efforts.

Ramachandran International Institute Of Management (RIIM Pune)

Post Graduation

Sri. Shivaji Science College, Congressnagar

Bachelor of Science