Pierandrea Vacca
Chief Growth Officer @Scuter
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WORK HISTORY
Chief Growth Officer @Scuter
Rome, IT
Company operating in Mobility as a Service Industry.Implemented Business Model Canvas, Business Models (b2c, B2b2c, b2b), Deck, Executive Summary, Business Plan for Seed stage and Series A and B.Implemented Marketing and Communication Plan with channels identification, reach, CR, CAC, CLTV.Investigated impactful and actionable variables with their influnce on industry metrics (#users, daily average turover per vehicle) and on financials (P&L, CF).Implemented user flow through funnel and first use questionnaire in order to push acquisition, retention, referral, communication.Implemented plan to define the best areas in town to place the fleet according to potential sales (20/80 concept) and logistics (Milan and Rome).Projected a system for business intelligence and business analytics.
EDUCATION
SIOI - LIMES
Master
Coursera.org
World History (Penn UN.)
Singularity University (Silicon Valley)
Exponential Technologies
London Business School
Master in general management (for executives)
Northeastern Boston University
English
Coursera.org
Operations Management (PENN UN.)
SKILLS
ABOUT PIERANDREA VACCA
Commercial Director, Investor and Advisor with 30 years international track record acquired in areas related to - technology (ICT, Telco, Biotech, Bio-banking, 3D Printing) and - value added services (Marketing, Investment Funds, Consultancy)- Investing and Business Angels, on the development of Growth Hacking, Marketing & sales, markets, new products, Highly skilled in market analysis, strategy formulation and implementation, customer insight, analytics and data science, exponential technologies gained in SMEs as well as in Fortune 500. Strength points: leadership, goal oriented, decision making, problem solving. 5 languages spoken. Fluent in English, French, Spanish, Portuguese, Italian.
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