Philip Fisher
Marketing Manager @Mitutoyo UK Ltd
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WORK HISTORY
Marketing Manager @Mitutoyo UK Ltd
Mitutoyo is the world\'s leading manufacturer of precision measuring equipment. Additional services include City & Guilds Accredited Training, UKAS Calibration, Subcontract Measuring and Bespoke Gauging Solutions. Mitutoyo have sales offices in more than 40 countries, supported by after-sales representation in more than 100. My role as Marketing Manager includes- Responsibility of advertising and PR activity in over 15 industry specific publications- Management of PPC campaigns and third-party website sponsorship- Creation and continual development of the Mitutoyo Education Pack- Filming and production of photographic assets for all products and service departments- Design, development and maintenance of multiple corporate websites- Generating and distributing email campaigns via in-house and external databases- Planning and project management of all UK exhibitions and trade shows (inc WorldSkills, Farnborough International Airshow, MACH, Southern Manufacturing etc)- Sourcing, procurement and distribution of promotional items- Producing presentations and reports for Directors and Board Members- Managing a small, highly skilled marketing team (consisting of a Marketing Assistant, Graphic Designer and Technical Copywriter)- Liaising with agencies, distributors, suppliers and internal staff.
EDUCATION
CIM | The Chartered Institute of Marketing
Marketing & Brand Strategy
Bournemouth University
Design and Publishing
Andover College
Diploma in Design Communications
ABOUT PHILIP FISHER
Experienced Marketing Manager with a demonstrated history of working in the mechanical or industrial engineering industry. Skilled in Marketing Management, Video, Photography, Web Design, HTML, and Web Analytics. Strong marketing professional graduated from The Arts Institute at Bournemouth.
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